Wired magazine Guide, Meaning , Facts, Information and Description
Wired magazine is a full-color monthly magazine and on-line periodical published in San Francisco, California since March 1993. It reports on how technology and the Internet affect culture, the economy, and politics.
Its editorial stance was partly inspired by the ideas of Canadian media theorist Marshall McLuhan, credited as the magazine's "patron saint" in early colophons. Wired has both been admired and disliked for its strong libertarian principles, its enthusiastic embrace of techno-utopianism, and its sometimes experimental layout with its bold use use of fluorescent and metallic inks.
The magazine was founded by American journalist Louis Rossetto and his partner Jane Metcalfe in 1993 with initial backing from software entrepreneur Charlie Jackson and industry pundit Nicholas Negroponte of the MIT Media Lab, who was a regular columnist for six years, through 1998. Wired was a great success at its launch and was compared to Rolling Stone for its innovation and cultural impact. The magazine won two National Magazine Awards for General Excellence and one for Design in its first four years.
The magazine was quickly followed by a companion website HotWired, a book publishing division HardWired, a Japanese edition, and a short-lived British edition, Wired UK. HotWired itself spawned dozens of websites including Webmonkey, the search engine Hotbot, and the first weblog Suck.com. In June 1998, the magazine even launched its own stock index, \The Wired Index, since July 2003 called The Wired 40.
The fortune of the magazine and allied enterprises corresponded closely to that of the dot-com boom. In 1996, Rossetto and the other participants in Wired Ventures attempted to take the company public with an IPO. They had to withdraw it in the face of a downturn in the stock market, and especially the Internet sector, during the summer of 1996.
Rossetto and Metcalfe lost control of Wired Ventures to financial investors Providence Equity in May 1998, who quickly sold off the company in pieces. Wired was purchased by Advance Magazine Publishers, who assigned it to Advance's subsidiary, New York-based publisher Condé Nast (while keeping Wired's editorial offices in San Francisco).
After the crash of the dot-com boom, Wired lost much of its impact and had to compete with the multitude of technology reporting and sources available on the Internet. But having outlasted several other boom-time technology magazine, such as The Industry Standard and the Red Herring, it is now growing again under the editorial direction of Chris Anderson.
In the past couple of years, Wired has produced some agenda-setting articles, including the April 2003 "Welcome to the Hydrogen Economy" story (which helped frame the whole alternative energy conversation before Bush invaded Iraq), the Nov. 2003 "Open Source Everywhere" issue (which put Linus on the cover and articulated the idea that the open-source method was taking off outside of software) and the April 2004 "Outsourcing" issue (which made the case that outsourcing was good for the US).
In Nov 2004, Wired published a landmark issue: including a CD of music by major artists - the Beastie Boys, My Morning Jacket, Paul Westerberg, David Byrne, Le Tigre, and more - with all songs licensed under a Creative Commons license.
Over the years, Wired's writers have included, among many others, Pamela Borsook, Stewart Brand, Po Bronson, Chip Bayers, Denise Caruso, Douglas Coupland, Cory Doctorow, Esther Dyson, Simson Garfinkel, William Gibson, George Gilder, John Heilemann, Bill Joy, Mitch Kapor, John Katz, Lawrence Lessig, Jaron Lanier, Stephen Levy, Pamela McCorduck, Oliver Morton, Adam Penenberg, Randall Rothenberg, Phil Patton, Rudy Rucker, Joshua Quittner, Paul Saffo, Peter Schwartz, R. U. Sirius, Neal Stephenson, Bruce Sterling, and Gary Wolf.
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